Must A Aspiring Content Creator Pal Cease Exploiting People for Content?

The Prosecution: Beth

Sometimes I'm recorded while I’m eating. I’ll see myself on her social media – it feels like a jumpscare.

A close companion of 10 years, she, labels herself the “creativity monarch”. It can be amusing for a bit, but it weighs on our relationship.

She is an extrovert, she feels the need to document everything all the time. When we eat out, she says, “The phone eats first,” and takes photos with bright lighting, which makes me cringe. It's unpleasant when other people see her performing for the camera – I experience vicarious awkwardness. Another annoyance is because meals lose their warmth.

She's not quite an online personality yet, but she is trying to be. She makes vlogs about city life, a day in her life, and her work as a stylist. Her content is good, I’ll give her that, but I prefer not to be dragged into it. Sometimes she films me while dining, or simply tagging along. I’ll see myself on her feed afterwards, and it comes like a surprise: I might be no makeup on, making a strange expression or photographed while eating. It feels invasive.

She also expects me to film her at inconvenient times. Sometimes I’ll be talking to another person, or we’ll just be spending time in the street. The dynamic feels like our friendship has turned into me being her unpaid videographer. She could easily hire someone if she wanted professional shots. When I brought up my discomfort about the situation, she brushed it off. I've been invited to several industry functions, which were appreciated, but that doesn’t make up for all the time and effort I invest assisting her create material.

I appreciate that she has supported me with my career in design, but I resist our connection to become just a ledger of exchanges. I don't believe she’s fake or inauthentic, but sometimes it seems that if the camera is out, we will begin acting in a way that makes us look good for her vlog.

Her directive is, “Alright, smile for the camera!” and film me smiling with another. It’s so silly. I need her to recognize that our 10-year friendship still has limits. I enjoy spending time with her, but I also want to enjoy it without being recorded, altered, or shared for an viewers. I’m not a prop for her online persona.

The Defence: The Content Creator's View

I hope Beth to see that the creations we make together can get us a foot in the door.

I am passionate about creating videos. It's more than a pastime; it’s part of who I am. Creating videos and documenting experiences online allows me to show my personality and connect with people in new ways.

I don’t see myself as a full influencer yet, but it’s smart to generate income from your interests. I admire people on social platforms who execute that style of informal, self-made film-making.

Creating content is my interpretation of living actively: observing the details, sharing them with an audience that values the art behind it. I never intend to make my friend uneasy. Taking her to professional gatherings was my way of offering access, giving her a opportunity to witness exclusive moments that could benefit her career in design too. That isn't leverage, it’s just being realistic.

I’d still take her to such functions even if she refused to assist me, but I want her to see what the work we create together can get us: an opening. I know not everyone enjoys being on camera, but often spontaneity is what makes material authentic. Appearing on video from time to time is an inherent aspect of being my friend. I'd remove anything she asked, but she has never asked yet.

I don’t expect anyone to be my private filmmaker, but companions help each other in small ways. My assumption was filming a clip now and then would be enjoyable for Beth. Creativity flourishes in partnership, and having Beth around makes projects lively and enjoyable. I never force her to participate in anything, and I’d never deliberately embarrass her. But filming together occasionally is part of how I document our time together.

I value Beth’s friendship profoundly and want to avoid making videos to drive a wedge between us. I am ready to find middle ground: like requesting permission before recording, and avoiding angles that might make her self-conscious.

This isn’t about control, it's regarding expressing my perspective while still considering hers. Obviously making content is not a substitute for real connection: it's merely part of how I experience life and I want her to be involved in a way that’s agreeable for both of us.

The Jury: Reader Opinions

Should Marielle stop recording herself and her friend when they are out together?

Nothing is more excruciating than having a companion point a camera at you. I understand that it's her job, but I don’t make friends come to my work. Perhaps she can find influencer friends to collaborate with. With the uncertain future of AI, personal relationships are the only thing we have – cherish them!
A respondent, 25

If you’re doing something professionally, it's unfair to expect your friends for help repeatedly, even if they have helped previously. If Marielle loves shooting, that doesn’t mean everyone around her is content. She needs to respect her friend's privacy.
Another reader, 26

Marielle might love producing videos and displaying her life publicly, but it isn't for everybody. It was kind she has helped Beth’s career, but she needs to listen to what her friend desires.
A commenter, 27

It seems like you care about each other, so cling to that and ensure it’s the focus in your relationship. Create some real memories, where true emotions are stored, not online archives. Even public figures who seem to reveal their worlds actually have more secrecy than it appears.
Sarah, 53

Marielle appears to be neither present nor genuine when she’s with Beth – she's on the job. Each appears unsure as to what’s reasonable. The answer lies not in trying to alter one another, but in each establishing defined boundaries around what is comfortable to them and determining if there is an acceptable compromise.
Barbara, 71

Your Turn to Be the Judge

In an online poll: is Marielle exploiting their bond?

Bradley Ford
Bradley Ford

Eleanor Hart is a UK-based minimalist and wellness coach dedicated to helping others find clarity through simplicity.